Shadblow (also known as Shad Bush and Serviceberry) are beautifully in bloom here in the middle of May. Shadblow is so named because it blooms about the same time shad fish run up the local rivers to spawn. Shad, and shad roe, have long been an important food regionally. Shad trees bloom before the leaves are out and so down along the coast, where they line the marsh edge and barrier beaches, their delightful sprays of tiny white blooms usher in the arrival of another summer season. The display hangs on for about two weeks and then the petals loosen and blow away on blustery spring winds - hence the second syllable of the name.